Brand Management

Configure and manage your brands

Overview

This article explains how to add and manage competitor brands in Citerra to compare AI visibility trends.

Understanding how competitors appear in AI answers helps you identify visibility gaps and content opportunities.

3Enter the competitor's brand name.

4Save and include them in your next analysis.

Group competitors by industry, product category, and region to compare visibility across similar entities (e.g., mid-tier retail vs enterprise SaaS).

Setup / My Brands > Competitors